Ritchie Hale

LESSONS OUT OF AFRICA – THE IMPORTANCE OF MENTORING

Recently while working with a client in South Africa, I had the opportunity to go on safari in Kruger National Park. Surrounded by 2 million hectares of magnificent Africa, I heard many interesting stories. Two in particular were so intriguing, that I for... Read >

Create Copy That Conquers

The human brain is an amazing instrument. It is great at filtering out what it perceives as irrelevant. This is why a person who lives near a railway isn't aware of the passing train. It is also why people don't take notice of most of the advertisements t... Read >

Bad Judgement Can Be Profitable For Your Business

Anthony Robbins said, "Success comes from good judgment. Good judgment comes from experience. Experience comes from bad judgment" Bad judgment may be the most profitable thing you ever do in your business, as long as you learn from the experience. Wh... Read >

Top Performance Can Be A Snap

Do you ever find yourself using "but", "I can't", "I don't believe", "this is a struggle", "I don't deserve" or "I'm not a top performer"? Continually using negative language is self-destructive. "But" is a very bad habit that needs to be removed. A v... Read >

Keeping In Touch - Proactive Communication with Email Marketing

How do you communicate with your customers and prospects? Are you waiting for them to return to your store, office or website? It is vital to communicate proactively with all your customers on a fairly frequent basis. Contact is necessary to nurture y... Read >

The Only Sales Tips You Will Ever Need

Stop trying to sell people! Your top priority should not be making the sale. You probably think I don't know what I'm talking about since making the sale has always been your only goal, and you make plenty of sales. Well there are people out there wh... Read >

What Do Pay Per Clicks Have to Do With Paper Clips?

If you are new to online marketing you are probably in a state of bewilderment with some of the lingo. When you venture into new circles it is natural to experience moments of confusion. Don't let this intimidate you. When I was first looking into ways... Read >

Turning Indecisive Prospects Into Satisfied Customers

Even when people desire what you have to offer and want to say yes, fear can cause them to flee from the buying decision. The reason people don't buy or that they come to that buying decision and walk away, is that they don't want to make a mistake. If... Read >

Get Smart with Goal Setting

What do you want to achieve? Do you dream of more time pursuing your interests? Do you want more money in your pockets? Do you desire better health and more energy? Maybe in the past you have set New Year resolutions. These are okay but are they ever g... Read >